What started off as a small, curated e-flower business on Weibo, before developing into to an e-boutique, The Beast is now a hella fancy lifestyle concept store with brick-and-mortar shops across China. Specialising in occasion bouquets, flowers from The Beast are a real treat, but they don't come cheap - arrangements start from around 600RMB for a simple, small bunch or 800RMB for a medium sized bouquet.
While flowers are the core of the business, the store also features a beautiful collection of flower-paired gift sets, including house-branded floral print silk pyjamas and scarves, cosmetics, candles and jewellery, and it has a small teashop.
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online store also offers the full selection of flowers and a wider range of luxury gifts still, ranging from Marc Jacob's perfume and Delbôve and Lancôme cosmetics to gourmet foods and drinks, kitchenware, furnishings and bed linen.